Margin & Floor Price Calculator
Work out the lowest price you can sell at without giving up your target margin — then check whether matching a competitor would cross it.
Margin here means (price − cost) ÷ price — the standard retail definition, not markup on cost.
MarketPulse runs this check automatically
Set a floor price once per product, add a repricing rule (match the lowest competitor, beat it by a percentage, or hold your ceiling), and MarketPulse computes a suggested price every time a tracked competitor changes — never below your floor.
Frequently asked questions
How is "margin" calculated here?
As a percentage of the selling price — (price − cost) ÷ price — the standard retail definition. A 30% margin on a ৳400-cost item means a ৳571.43 price, not ৳520.
What does "floor price" mean?
The lowest price you can sell at while still holding your target margin. Go below it and you're either earning less margin than you intended, or selling at a loss if you drop below cost entirely.
Does this calculator save my numbers or send them anywhere?
No — everything runs in your browser and nothing is stored or transmitted. It's a one-time calculation, not a saved plan.
How is this different from what MarketPulse does automatically?
This page does the math once, by hand, for one product. MarketPulse's automated repricing does the same floor-price check on every price change, across every product and every tracked competitor, and can reprice for you behind that floor automatically.